Partners and retail
Bring Gemnix to your shelves and your community
We work with a small number of partners who share our standards on safety, sourcing and how a fantasy world should speak to families.
Ways to work together
Four partnership tracks
Buyers and distributors
Retail and distribution
Independent toy and game shops, garden centres, museum and attraction shops, and national accounts. Trade terms, minimum orders and lead times are shared on enquiry.
Licensees and agents
Licensing
Category licences for publishing, apparel, stationery, collectibles and location-based experiences within the Gemnix Terra world bible.
Manufacturers and suppliers
Manufacturing and supply
Partners for responsibly sourced timber, ceramics, resin-free finishes and packaging that meets our reusability and safety standards.
Educators and community leads
Education and community
Schools, forest schools, libraries, camps and community woodland groups running Feywild Village projects with supervised, reversible builds.
Partner tiers
Three tiers, from first order to full licence
Tiers are a starting point, not a rulebook. Tell us your channel and we will confirm the right fit and the terms that go with it.
Tier 1
Stockist
Independent shops and single sites
For shops taking a curated selection of Gemnix titles and collectibles for the first time.
What you get
- Starter assortment across two product categories
- Trade price list and standard payment terms
- Digital shelf-talkers, sigil cards and faction artwork
- Restock support and product training notes
What we ask
- Single-site or small-group retail
- Age guidance displayed alongside every product
Tier 2
Featured partner
Multi-site retailers, attractions and garden centres
For partners giving Gemnix dedicated space, including seasonal Feywild Village displays.
What you get
- Full range access, including limited and early releases
- Display kit: faction banners, gem-token dressing, build display
- Co-op marketing calendar and campaign artwork
- Named trade contact and priority allocation
What we ask
- Dedicated fixture or display area maintained year round
- Two co-op campaigns per year
- Sell-through reporting each quarter
Tier 3
World partner
Licensees, distributors and experience operators
For partners producing under licence, distributing at national scale or running Gemnix experiences on site.
What you get
- Category licence within the Gemnix Terra world bible
- Brand and canon review with the Gemnix story team
- Territory or channel exclusivity where agreed
- Early access to story beats for launch alignment
What we ask
- Approval on all artwork, naming and canon before release
- Compliance and safety documentation per market
- Annual volume or royalty minimums, agreed in writing
Our standards
What we ask, and what we commit to
- All physical products meet applicable toy-safety requirements for their stated age guidance.
- Outdoor pieces are designed to be free-standing and removable, never fixed to living trees or plants.
- Materials are chosen for weathering without shedding microplastics or treated-timber residue.
- Packaging is recyclable, and print partners are asked for certified paper stock.
- Marketing to children follows the stricter of local advertising codes and our own family guidelines.
Enquire
Tell us what you have in mind
Include your territory, channel and expected timing and we will reply with the relevant pack.
- Trade
- partners@gemnix.com
- General
- hello@gemnix.com
